Car buyers left linear TV first. Connected TV puts your store back on television, with digital-grade targeting, and measurement that ends in market share.
Tens of thousands of automotive audience segments are for sale. Using measurement built for streaming, we buy only the segments proven to drive showroom traffic, validated against 37M+ dealership walk-ins over five years.
Life events · vehicle age · lease expiration
Cars.com · Autotrader · Edmunds · live dealership visitors
Reach in-market shoppers across every ad-supported streaming service, delivered 100% on large-format connected TVs, never buried on a phone screen. CTV ads earn 2× the recall of the same ads on mobile or desktop.
Your store's share of all new-car sales in your local market area, tracked monthly.
Your OEM brand's share of total new-car sales in your designated market area.
Site visits and the low-funnel VDP actions that precede a sale.
People who physically set foot in the showroom after seeing the campaign.
"If we can't measure it, we won't claim it."
If the pilot doesn't move market share, that finding is the deliverable. Either way, you'll know.